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ADAK × Tudid Moving Advertising Campaign
A Medium Beyond Static Advertising
After specialist meetings and a review of the marketing goals, moving advertising on tractor-trailer curtains was selected as one of the campaign’s primary media.
Tudid took responsibility for campaign planning, graphic design, printing and installation. Every vehicle became a large moving billboard travelling through busy roads, cities, highways and industrial centres.
The complete process—from selecting durable print material and adapting the design to the trailer dimensions to precise installation and route planning—was managed as one integrated campaign.
Every Kilometre Became Brand Exposure
The visual identity was designed to remain clear from a distance and at road speed while preserving ADAK’s brand colours and recognition.
Once installed, the fleet entered busy urban and intercity routes. Highways, transit roads, city entrances and industrial areas became part of the campaign’s media network, exposing ADAK to drivers, passengers and transport professionals.
Tudid supervised print quality, material durability and standard installation so the advertising could withstand sunlight, rain, dust and changing road conditions. The result was a professional, durable campaign with broad geographic coverage.